Over de auteur

Olaf Geysendorpher is directeur bij Proven Context: een bureau voor marketingcommunicatie, tekstschrijven en SEO, specifiek gericht op financiële en fintech-bedrijven. Proven Context schrijft voor InFinance over de relatie tussen marketing, communicatie, consument, techniek en financiën.

Open Banking (PSD2) 19 februari van kracht

De wetgeving rondom PSD2 en Open Banking wordt 19 februari van kracht, een dag na de publicatie in de Staatscourant. Dat betekent dat bedrijven – mits de techniek daarvoor gereed is -…

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Verkoopadviseur: van bankmedewerker naar keukenverkoper

Auteur: Olaf Geysendorpher

Hoe voorkom je als onafhankelijke adviseur dat jij én je bankcollega straks beiden ‘adviseur’ blijven heten?

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2019. Robot versus Adviseur. Jij wint.

‘1 op de 3 bankmedewerkers verliest baan door Robotisering’. Je hebt ze vast gezien: de tendentieuze koppen. Robots pakken banen af, ook in de financiële sector. Gelukkig beheersen robots één ding…

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Rimpels tonen werkt!

Auteur: Olaf Geysendorpher

Pensioencommunicatie: ‘Als we visueel geconfronteerd worden met onze ouderdom, zijn we bereid extra geld opzij te zetten voor ons pensioen.’

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