Over de auteur

René Teuwen is interim-manager en marketing effectiveness consultant.

Hypotheken op basis van sociodemografische data

Actuarissen doen het al jaren: data combineren om de prijs van financiële producten te bepalen. Waarom doen we dat niet met hypotheken? Geen klant is hetzelfde. Daardoor is geen enkel risicoprofiel…

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Roger Peverelli: ‘Consumenten gaan vaker ervaren wat de verzekeraar voor hen betekent’

De DIA (Digital Insurance Agenda) is ’s werelds grootste congres op het gebied van innovatie in verzekeren. Dit jaar vond het plaats van 30 november tot 4 december, en voor het…

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Meer hypotheken voor de ‘non-conforming-markt’ in 2020

De Nederlandse huizenmarkt is vol op stoom. Alle lichten staan op groen, maar niet voor alle doelgroepen. Senioren, ondernemers en starters kunnen nog steeds moeilijk aan een hypotheek komen. De hypotheekverstrekker…

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DIA Amsterdam: Bepaalt hartslag straks je premie?

Eind juni kwamen verzekeringspioniers vanuit de hele wereld samen om zich tijdens het meerdaags evenement DIA Amsterdam te laten inspireren over de toekomst van verzekeren. In InFinance brengt René Teuwen verslag…

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Maak 2019 gemakkelijk, maak geld leuk

Voor financiële dienstverleners draait het in 2019 om vertrouwen, gemak en betere marketing. Drie onderwerpen die volledig met elkaar zijn verweven. Consumenten leiden hun leven steeds meer digitaal en financiële marketeers…

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